STUDY OF CULTURAL AND SOCIAL INDICATORS OF UNIVERSITIES AND HIGHER EDUCATION INSTITUTIONS OF THE ISLAMIC REPUBLIC OF IRAN BASED ON THE UPSTREAM DOCUMENTS OF THE COUNTRY BY THE COMBINATION OF BSC AND KPI METHOD AND THEIR RANKING USING AHP TECHNIQUE

ALIREZA MOEINI¹, MIR SAMAN PISHVAEE², MOSTAFA DEZFULI³

¹Assistant Professor of the Faculty of Industry, University of Science and Technology of Iran - ²Assistant Professor of the Faculty of Industry, University of Science and Technology of Iran - ³Ph.D.student in Industrial Engineering, University of Science and Technology of Iran

Background and objective: The purpose of this article is to develop a functional model in the form of a balanced scorecard and multi-criteria decision-making techniques in order to find the most important criteria and key indicators for assessing the perfor- mance of universities and institutions of higher education and their ranking.

Method of measurement: This research is a descriptive-survey study that consisted of 20 experts who consisted of 10 faculty members and 10 faculty members. Data collection tools were four separate questionnaires completed by a group of experts and experts.

Results: The results of this study showed that strengthening the culture and increasing the financial index and attracting cre- dits is the most important key indicator and financial and human resources criteria are the most important criteria for assessing uni- versities and higher education institutions.

Conclusion: Based on this research, key criteria and indicators were identified and ranked to assess the cultural and social performance of universities through a group of experts.